Versace recently announced over the summer that they will be partnering with H&M, while Vera Wang and Kohl’s have agreed to a partnership as well. Various stores such as Wal-Mart have been known to carry designer names as well, offering customers luxury clothing at an affordable price. Does selling these high-end brand names at these stores decrease the value of the brand or is it just a way to offer their name to a diverse social class?
Question of the Day: Do you think designer brands partnering with cheap brands bring down their value?
November 8, 2011
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