Nothing beats a cold one after a long day on your feet or fielding calls at the office. Beer is considered one of the oldest beverages known to man and the oldest form of alcohol fermentation, rivaling wine and distilled spirits. Created from an abundance of grain production as far back as 6,000 years ago, beer—or ale as it was traditionally called—was even worshipped in the form of holy and spiritual deities. This nectar of the gods was formulated through the fermentation of bread, and cataloged in ancient texts praising its intoxicating effects on the human mind and body. Today, there is a brewery in almost every state, with micro-breweries popping up at extraordinary rates. There are over a dozen micro-breweries and alehouses in Los Angeles, ranging from the relatively well-known Eagle Rock Brewery near Glassell Park to the smaller El Segundo Brewing Co. located just south of LAX. This week features beer—where to get it, how to get it, when to drink it and how beer connoisseurs can incorporate it into their daily nutritional pyramid.
Tasty Trivia: A Beer For All
Just like Lexus is the luxury line of Toyota, the beer-brewing powerhouses manufacture, own and distribute a multitude of beers under one roof. The key concept here is that the various beers are advertised and sold to various demographics. For instance, the Coors Brewing Company brews Coors, Coors Light, Blue Moon and Keystone. College students well-versed in the art of economical beer buying will notice that the price tags of these four beers are vastly different. You don’t see many fraternities and sororities playing drinking games with Blue Moon—do you?